Embracing the digital world
Nowadays, music is everywhere. Think about it: ten years ago, listening to your favourite band or discovering new music was a costly – and therefore exceptional – exercise for some music lovers.
Now, thanks to online services like iTunes and Spotify, buying CDs in shops is for many of us a thing of the past – and our lives are filled with endless possibilities to access the music we love in the comfort of our own homes, at a fraction of the erstwhile cost.
Few people would dispute that we’re on to a good thing today. But where does this (r)evolution leave musicians – should they be left to pick up the shortfall of the flailing CD market?
Of course not.