GESAC welcomes the Commission’s intention to rebalance the transfer of value
On the Communication by the Commission “Towards a modern, more European copyright framework”
In the Communication adopted today, the Commission announced its ambition to rebalance the harmful transfer of value that currently defines the digital market for cultural content. A functioning market is one that includes those making the works. Today, many platform services claim to merely host user uploaded content or aggregate existing works. They often poorly, if at all, remunerate the creators whose works their business models are based on. GESAC welcomes the intention of the Commission to address this issue as a priority in its legislative initiative on copyright in 2016.
Nowadays, music, audiovisual works, photos, and images of visual art works are mostly available and shared through platform services like YouTube, Dailymotion, SoundCloud or Facebook. In fact, YouTube alone is the most popular access route to music in Europe. These platform services claim to be mere technical intermediaries and thus not liable for the copyright relevant content they provide access to.
This wrongful interpretation of the current law is harming creators, leading to market distortions that disadvantage legitimate online services like Spotify, Deezer or iTunes, and driving down the overall value of cultural content in the online environment. This is one of the most important issues for creators as regards their future in the digital market and requires a solution in the forthcoming copyright review.